Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts
Tuesday, May 21, 2013
Scientific American Takes Umbrage At The Food Industry Lobby's 'Spiking' The Congressional Inter-Agency Working Group Report On Advertising Food To Children
It's good to see someone cares about the kids.
The perfect companion read →”A Note Of Appreciation From The Rich.According to the General Mills letter, if everyone in the US started eating healthfully, it would cost us $503 billion per year! That might affect our ability to pay CEOs like General Mills’ Ken Powell annual compensations of more than $12 million.
The note the power elite left on the nightstand after screwing you.
by Patrick Mustain
Scientific American (May 19 2013)
Dear Consumers: A disturbing trend has come to our attention. You, the people, are thinking more about health, and you’re starting to do something about it. This cannot continue.
Sure, there’s always been talk of health in America. We often encourage it. The thing is, we only want you to think about and talk about health in a certain way - equating health with how you look, instead of outcomes like quality of life and reduced disease risk. Your superficial understanding of health has a great influence over your purchasing decisions, and we’re ready for it, whether you choose to go low-calorie, low-fat, gluten-free or inevitably give up and accept the fact that you can’t resist our Little Debbie snacks, potato chips and ice cream novelties.
Whatever the current health trend, we respond by developing and marketing new products. We can also show you how great some of our current products are and always have been. For example, when things were not looking so good for fat, our friends at Welch’s were able to point out that their chewy fruit snacks were a fat free option. Low fat! Healthy! Then the tide turned against carbohydrates. Our friends in meat and dairy were happy to show that their steaks, meats and cheeses were low-carb choices. Low carbs! Healthy!In Full @Scientific American
But we’re getting uneasy.
Thursday, December 30, 2010
The Empire NEEDS It's Entertainment! Hollywood & The War Machine (The Symbiotic Relationship Between Hollywood And The Military-Industrial Complex)
War is hell, but for Hollywood it has been a Godsend, providing the perfect dramatic setting against which courageous heroes win the hearts and minds of the movie going public.
The Pentagon recognises the power of these celluloid dreams and encourages Hollywood to create heroic myths; to rewrite history to suit its own strategy and as a recruiting tool to provide a steady flow of willing young patriots for its wars.
What does Hollywood get out of this 'deal with the devil'? Access to billions of dollars worth of military kit, from helicopters to aircraft carriers, enabling filmmakers to make bigger and more spectacular battle scenes, which in turn generate more box office revenue. Providing they accept the Pentagon's advice, even toe the party line and show the US military in a positive light.
So is it a case of art imitating life, or a sinister force using art to influence life and death - and the public perception of both?
[This video is 47 minutes long... Pop Out Player?]
[Source, al Jazeera]
Monday, March 8, 2010
"CakeWalks"...How Disinformation Campaigns Work (Marja Edition) - Fiction of Marjah as City Was US (DIS) Information War
"From a marketing point of view, you don't introduce new products in August." ~White House chief of staff Andrew Card explaining why the (Iraq) War hype was postponed until the weeks immediately prior to the November 2002 elections.
"The official admitted that the confusion about Marja's population was facilitated by the fact that the name has been used both for the relatively large agricultural area and for a specific location where farmers have gathered for markets.
However, the name Marja "was most closely associated" with the more specific location, where there are also a mosque and a few shops.
That very limited area was the apparent objective of "Operation Moshtarak", to which 7,500 U.S., NATO and Afghan troops were committed amid the most intense publicity given any battle since the beginning of the war.
So how did the fiction that Marja is a city of 80,000 people get started?
The idea was passed on to the news media by the U.S. Marines in southern Helmand. The earliest references in news stories to Marja as a city with a large population have a common origin in a briefing given Feb. 2 by officials at Camp Leatherneck, the U.S. Marine base there.
The Associated Press published an article the same day quoting "Marine commanders" as saying...
Fiction of Marjah as City Was US Information War @ t r u t h o u t
More... See this backgrounder... Wayyyyy Back to the 1950s, at Firedoglake:
“Little America” in Afghanistan: Is the US Repeating a Failed 1950’s Experiment in Social Engineering?
For more recent history: Yup… They LUV us out there: “Afghan flag-raising in NATO offensive draws gunfire”
Also: Marja Afghanistan - Just Noting That We've Been Lied To About That "Cakewalk" Thing Again
Labels:
Afghanistan,
Dirty War,
Disinformation,
Lies,
Marketing,
Pentagon,
Propaganda,
Taliban
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