Friday, April 2, 2010
(When you hear the word "Green", someone is making $$$. This article also explains my local "Green" government's generally corrupt behavior: "...people act less altruistically and are more likely to cheat and steal after purchasing green products")
Do Green Products Make Us Better People?
Source: Psychological Science
Consumer choices reflect not only price and quality preferences but also social and moral values, as witnessed in the remarkable growth of the global market for organic and environmentally friendly products.
Building on recent research on behavioral priming and moral regulation, we found that mere exposure to green products and the purchase of such products lead to markedly different behavioral consequences.
In line with the halo associated with green consumerism, results showed that people act more altruistically after mere exposure to green products than after mere exposure to conventional products.
However, people act less altruistically and are more likely to cheat and steal after purchasing green products than after purchasing conventional products.
H/t to, and more @ DocuTicker
Article in full
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